About the Company: Ojai Energetics
Ojai Energetics was founded in Ojai, California in 2014 by entrepreneur William Kleidon.
According to the company’s website, Kleidon established Ojai Energetics “after searching for a CBD rich hemp for personal need” but “couldn’t find one that was made without synthetic fillers, had third-party batch testing results, and used organic ingredients”.
Where Does Ojai Energetics Source its Hemp?
According to this news article released in May of this year, Ojai partnered with SoCal Farms to create the first hemp farm located in Los Angeles County in an effort to “build relationships with the farmers who grow the ingredients we use in the state we live in, ensuring fair trade wages, and only supporting regenerative farming practices”.
Before this, due to slow-moving legislation to expand hemp farming in California, the company sourced its hemp from the company’s own genetics farm in Oregon. In order to move its operation to California, Ojai Energetics took it upon itself to initiate and sponsor bill SB1409 — which allows the cultivation of industrial hemp in the state of California. The bill ultimately passed and Ojai Energetics was the first supplier of genetics bred specifically for the LA county climate.
At the moment, Ojai Energetics sources it’s hemp from certified organic growers in Colorado, but aims to move to a vertically-integrated model in the future once they establish a reliable supply chain with their own farms.
Water-Soluble Technology: What Does This Mean?
Before we even begin to evaluate Ojai’s CBD product repertoire, it’s worth outlining what’s involved in its water-soluble CBD technology.
Ojai uses what they call IP Protected CBD Delivery Technology to address the issue of low absorption and low bioavailability found in conventional CBD products – the company believes that the issue lies in your digestive system not being able to effectively absorb regular CBD oils.
It’s known that 90% of what generally gets eaten is destroyed by the liver and stomach before it can even hit the bloodstream due to the body’s inability to absorb fat molecules; instead, it incases them in water before absorption.
In layman’s terms, this means you’ll lose out on 90% of the beneficial cannabinoids, terpenoids, flavonoids, and fatty acids found in the CBD oil product.
To combat this, Ojai has engineered a water-soluble product free from synthetic or synthetically-modified compounds. Simply put, the technology involves wrapping water around the CBD rich hemp oil to promote the absorption and bioavailability of your product without your own body destroying it.
The company claims that effects can begin 30 seconds after consumption.
Ojai Energetics Products Overview
||Cost per mg CBD
Ojai Energetics Full Spectrum Hemp Elixir
Ojai Energetics CBD Coconut Oil
60 – 150 mg
$0.37 – $0.47
Ojai Energetics Sports Gel
1. Tinctures & Oils
A) Full-Spectrum CBD Hemp Elixir
$74.95 – $374.75 (Bulk)
Ojai Energetics Full Spectrum Hemp Elixir 30 mL
|Cost per mg CBD:
Ojai introduces this product as “the only full-spectrum product that’s water-soluble and made without synthetics or synthetically modified compounds”, which is evident in the all-natural ingredients combined in the formula.
Notably, the company uses four main superfood ingredients:
- CBD-rich hemp
- Hemp seed oil
- Acerola cherry
Moringa, a plant native to South Asia, has been heralded as an excellent source of vitamins A and C, as well as calcium and other beneficial minerals. Research suggests that almost all parts of the plant can be used as a source of nutrition and offers a wide range of “vital antioxidants and antibiotics” .
Further, acerola cherry, also known as Barbados cherry or West Indies cherry, was traditionally used in folk medicine but has been adapted to modernized medicine too. Known to be abundant in vitamin C, acerola cherry is most famous for being a potent antioxidant that can help boost the immune system.
Other ingredients include: Organic Vegetable Glycerin, Pure Water, Organic Quillaja
The bottle itself is aligned with the company’s promises of being environmentally friendly – its label and reusable tube are both eco-friendly and made domestically in the US.
In its 30 mL bottle of CBD oil, Ojai promises 250 mg of CBD, which is just over 8 mg of CBD per mL – the outright cost of the 30 mL bottle stands at $74.95 or $0.30 per mg of CBD.
B) CBD Coconut Oil
$27.95 – $54.95
Ojai Energetics CBD Coconut Oil 5 – 12 oz
||60 – 150 mg
|Cost per mg CBD:
||$0.37 – $0.47
Ojai Energetics claims that its CBD Coconut Oil contains “two of the world’s most powerful superfoods”: hemp and coconut oil.
Hemp oil, which is rich in vitamin E, omega 3 to 6, iron, and amino acids, is an excellent source of nutrients beneficial in keeping a healthy and balanced diet. According to current research, the omega-3 contained in hemp oil can potentially combat inflammation that causes heart disease .
Coconut oil is high in medium-chain triglycerides (MCTs), which are (on a basic level) a type of fat that may have a beneficial impact on weight management due to your body absorbing it as fuel rather than unhealthy fats .
What else is coconut oil is good for?
The 5 oz jar comes with a total of 60 mg of CBD, broken down to a 0.40 mg/mL potency, and the 12 oz jar comes with a total of 150 mg of CBD in total at a potency of 0.42 mg/mL – each jar has an outright cost of $27.95 and $54.95, respectively.
If you’re new to CBD and can’t decide whether the coconut oil or the Full Spectrum Elixir is best for you, Ojai has a starter pack that might interest you, which contains both the products for a reasonable price of $129.90.
A) Full Spectrum Sports Gel
Ojai Energetics Sports Gel 30 mL
|Cost per mg CBD:
Ojai Energetics describes its Full-Spectrum Sports Gel as “the next level of full-spectrum hemp oils”, which combines “some of nature’s most powerful herbs that work for you, wherever and whenever you need it”.
One study conducted in 2018 suggests that “topical administration is potentially ideal for localized symptoms, such as those found in dermatological conditions and arthritis but also in peripheral neuropathic pain” .
In fact, professional surfer and entrepreneur Kassia Meador revealed in a news article that she endorses Ojai Energetics after dislocating her shoulder – the CBD Sports Gel allowed her to surf each and every tournament heat with far less pain than she would have had otherwise.
Though purely anecdotal, this endorsement of Ojai’s sports gel is somewhat of a testament to its design and purpose – to relieve pain from athletes and sportspeople alike who have had an injury or experience chronic pains.
The 30 mL bottle comes with 100 mg of CBD or 3 mg of CBD per mL.
Considering the ingredients implemented in the formula, the outright cost is relatively affordable at $46.95 broken down to $0.47 per mg of CBD.
Some notable ingredients include:
Arnica — Arnica is a flower with anti-inflammatory and pain relief properties.
Calendula — Sourced from marigold flowers, calendula has anti-bacterial and anti-inflammatory properties, and is suitable for treating eczema.
Rosemary — Rosemary is rich in circulatory stimulating, antioxidant and anti-inflammatory compounds.
Mint — Mint produces a unique soothing and calming sensation.
Ginger — Ginger is one of the oldest forms of medicine – it’s full of antioxidants and anti-inflammatory compounds.
Ingredients: Water, CBD extract (100 mg), xylityl caprate/caprylate, moringa, spilanthes acmella, wild cherry, buchu, xanthan gum, arnica montana, glucono delta lactone, rosemary, calendula officinalis, cypress, clove, ginger, marjoram, peppermint, eucalyptus, wintergreen, black pepper.
Safety & Third-Party Testing
Ojai offers impressively comprehensive third-party test results.
Each test result – or, rather, Certificate of Analysis (COA) – shows the active cannabinoids and terpenoids present, as well as evidence to show that there are no pesticides, heavy metals, volatile organic compounds (VOCs), or herbicides in the product.
Each test has been conducted by Desert Valley Testing, which specializes in hemp and cannabis.
To find the COAs, visit the home page and scroll down halfway to find a pair of dropdown menus – you’ll find that each COA can be downloaded as a pdf file.
What Does Ojai Energetics Do Well?
It’s vital that companies producing CBD products are transparent about their processes and practices – this is what establishes trust between them and the consumer. Without transparency, the company loses both credibility and integrity in its claims.
Ojai, thankfully, is wholely transparent, not only in its extraction methods and third-party COAs but also in its mission statements and visions for the future, which has been explained frequently and openly by Kleidon in various interviews – this level of commitment to the truth behind the company’s operations is very impressive.
As mentioned previously, all products are comprehensively third-party tested and made available to the public on the company’s website.
The importance of third-party testing cannot ever be overstated.
Test results give consumers an opportunity to think for themselves about a product by comparing test results to the claims the company makes – you’re given the ability to vote with your dollar to support trustworthy CBD brands, as opposed to being coerced into purchasing a product based on claims made out of thin air.
It’s an age-old fact that oil and water do not mix, which is why Ojai’s water-soluble technology is perfect for a human body that cannot easily absorb oils.
As explained previously, the digestive system destroys roughly 90% of the active cannabinoids found in a simple oil-based CBD product, so when a label says there’s 1000 mg of CBD contained in a bottle, you’ll only get approximately 10% of the CBD absorbed into the bloodstream.
Water-solubility solves this problem and is the future of not only the CBD industry but the pharmaceutical, wellness, and food industries as a whole.
However, if Ojai’s products are that much more effective in entering the bloodstream, dosing can become an issue if you usually use a CBD product with a lower bioavailability.
3. Innovative Ideas for Determining Dosage
Ojai has developed a clever way to make sure you get the correct dose of its Full Spectrum CBD Elixir every time.
Usually, there’s a trial and error adjustment period when you first start using CBD oils. You take smaller amounts, see how you feel and then repeat as you gradually increase the dose until you find the amount that works best for you – this can take weeks to achieve and is, frankly, annoying.
However, with Ojai’s products, the sweet spot happens when the oil starts to taste, well, sweet.
Here’s how it works:
First, the Elixir will taste bitter, but once you’ve reached the optimal CBD, the formula will have a taste that resembles honey – that’s when you know you’re good to go.
The way this works is actually quite simple: We all have endocannabinoid receptors on our tongues. Since Ojai’s formula promotes a high rate of absorption, these receptors can translate a positive signal through the flavor of the oil.
However, at some point, the effectiveness of the CBD plateaus. As bioavailable as Ojai’s formula is, your body can’t keep absorbing CBD until you’re bulletproof. Try not to overuse the product and build up too much of a tolerance to it, otherwise, you’ll waste your hard-earned money.
A more in-depth explanation can be found here.
Ojai advises that beginners should start their dose at ¼ of a dropper and may find their optimal dosage at around 2-3 droppers worth.
4. The Company Cares About its Customers and Workers
Ojai Energetics is incredibly transparent with its social, environmental, and overall business practices – the mission statement, as mentioned before, is incredibly clear.
The company wants to be a beacon that catalyzes the good in people and, in turn, reflects back on the planet we all live in.
But how does the company live up to this promise?
- Paying farmers a fair trade wage
- Supporting regenerative farming practices
- Providing health care products to those who usually couldn’t afford them
- Running their servers on wind energy
Ojai seems to be taking the corporate high road.
I contacted Ojai to ask for more information regarding how it helps people gain access to health products. The representative told me that Ojai donates to charitable organizations (she didn’t mention a specific charity) and provides a monetary assistance program.
Through the assistance program, Ojai offers a “pay what you can” policy for its products. There aren’t any clear qualification guidelines on its website, but if you’re interested you can reach out to the company through the contact page on the site and a customer service representative will be happy to help you.
Ojai offers a lot of information on the blog section of its website. There are plenty of articles available to inform the public on CBD and CBD-related wellness.
The company also has a newsletter you can sign up for that will keep you up to date with the brand.
Where Could Ojai Energetics Improve?
1. Limited Product Lineup
This isn’t necessarily a negative; it’s more of a desire to know what the company plans next. We see a huge amount of potential in Ojai Energetics, so we’d like to see a wider range of products produced using its innovative water-soluble technology.
2. Exact Hemp Source Location Confusing
Judging by the company’s FAQ page, the hemp flower for its hemp oil comes from Colorado; however, according to the news article posted this year, the company has opened up a hemp farm in Los Angeles County so that it doesn’t need to source the hemp from Oregon anymore.
It’s difficult to know exactly where the hemp is specifically coming from, or whether it’s being sourced from all three locations still.
This may seem trivial, but each state has different hemp growing rules and regulations – some states are more stringent and some are more relaxed, which can affect the quality of the hemp and its cultivation practices.
We’ve emailed the company to clarify this.
Shipping & Returns Policy
The cost of shipment is decided on where you are located, where two different options are provided: Standard Shipping and 2-3 Day Express Shipping for domestic shipments across the US.
The company also provides international shipping to these countries below:
- United Kingdom
There are three separate shipping options for international orders: First Class Mail® International, Priority Mail International®, and Priority Mail Express International™ – approximate delivery times vary, but the last two options should take 10 – 15 business days and 5 – 7 business days, respectively.
As per Ojai’s returns webpage, the company offers a 100% money-back guarantee on items you’re not satisfied with, even if the box has been opened – you have 60 days from the original purchase date to do this.
The following methods of payment can be used for all orders: Visa, Mastercard, Discover, American Express.
Final Verdict: Great Products & A Company Worth Supporting
Ojai’s products are crafted with the people and the planet at the forefront of its mind.
The company’s mission statement to inject innovation, environmental sustainability, and customer satisfaction into a market flooded with less than ethical get-rich-quick companies looking to scrape the last dollar from the bottom of the barrel is commendable.
What we find so impressive about Ojai is its rigorous third-party test results that are made public with complete transparency – this alone sets the company apart from many other CBD companies out there currently.
The water-soluble technology is also very impressive. The idea that CBD oil can be wrapped in water to boost absorption and bioavailability is both innovative and inventive – something we love to see in a company.
In the future, we’d like to see Ojai producing a larger range of products, not only to expand its customer base but also satiate our hunger to know what the company does next with its unique technology.
We thoroughly recommend Ojai Energetics and totally respect William Kleidon’s vision for the future of CBD and hemp.
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